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Hiring in the Digital Age: What Every HR Manager Needs to Know About Social Media

While tempting, use caution when combining social media with hiring and employee management efforts.

When searching for new talent, it may be tempting to use social media. The way we get information has changed thanks to the always-connected digital world and social media sites like Facebook, LinkedIn, Twitter, etc. As a human resource professional, is the accessibility of this information good or bad when hiring? The information age has made things easier and more complicated at the same time. This session will explore how to use the digital world in your role as an HR professional, yet avoid the pitfalls. It will also address ways social media can be leveraged to spread the word and share your credit union’s positive message.

Recorded June 7, 2016

Continuing Education: Attendance verification for CE credits upon request

HIGHLIGHTS

  • Risks of using social media in your recruiting and employment process (protected characteristics, legal restrictions, and more)
  • Ways to attract top candidates leveraging social media
  • Importance of reviews in recruiting and hiring (what others say about you does matter)
  • Comparing “paid” vs. “free” employee recruiting strategies to attract top talent
  • Using the power of social media in employee retention and how to engage your staff to expand the impact of your credit union’s online brand
  • Classic “social snafus” and lessons learned

  • TAKE-AWAY TOOLKIT
    • Resource guide with links to HR-related articles, online tools, and other useful information
    • Employee training log
    • Quiz you can administer to measure staff learning and a separate answer key

WHO SHOULD ATTEND?

This informative session will cover a wide range of updates on social media, particularly as it relates to human resource, employment, and staffing areas. It will benefit individuals in the HR and hiring areas, including branch managers and other personnel who manage staff, as well as senior management responsible for guiding the overall strategic direction.

PLEASE NOTE

Webinar content is subject to copyright and intended for your individual financial institution’s use only.

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