Harness the Power of AI in Your Marketing Strategy
April 9, 2026
Live Webinar:
DateApr 9, 2026Duration90 minutes
12:00 PM PDT01:00 PM MDT
02:00 PM CDT03:00 PM EDT
- Unlimited connections for your institution
- Available on desktop, mobile & tablet
- Take-away toolkit
- Presenter’s contact info for questions
On-Demand Webinar:
- Unlimited & shareable access starting two business days after live stream
- Available on desktop, mobile & tablet devices 24/7
- Take-away toolkit
- Ability to download webinar video
- Presenter's contact info for questions
Artificial intelligence is reshaping how financial institutions plan, create, deliver, and measure marketing strategies.
This webinar will explore how to responsibly use tools like generative AI and automation to accelerate execution, reduce manual effort, and enhance consistency and performance across channels, while still keeping humans firmly in control. Walk away with a clearer understanding of how AI use can provide a competitive advantage for your institution, helping marketing teams work smarter, move faster, and deliver more relevant experiences to the communities you serve.
KEY WEBINAR TAKEAWAYS
- Practical, institution-safe ways to use AI in your marketing today, including content creation, campaign planning, SEO support, email, and social media workflows
- Using AI to increase efficiency and output without increasing headcount or sacrificing brand consistency and compliance standards
- Common concerns around data privacy, compliance, and internal adoption
- What data should and should not be used with AI tools, and how to establish internal guardrails that protect accountholder information and institutional trust
- How AI can be utilized to improve personalization, performance insights, and decision-making across digital channels
BONUS MATERIALS
- Each participant will get private access to a custom generative pre-trained transformer (GPT) to help with the creation (or refinement) of their FI’s AI policy
WEBINAR DETAILS
Unlock AI’s potential to supercharge your marketing strategy! AI can provide powerful tools to drive engagement, personalize campaigns, and optimize conversion. This session will show marketers, innovation leaders, and financial professionals how to harness data-driven insights, automate processes, and deliver smarter, faster results. Learn practical strategies to turn AI into a competitive advantage and elevate your institution’s marketing game.
WHO SHOULD ATTEND?
- Marketing directors
- Compliance officers
- Retail banking managers
- Senior-level executives
- Technology and operations
- Human resource managers
- Digital transformation/innovation
TAKE-AWAY TOOLKIT
- Employee training log
- Interactive quiz
- PDF of slides and speaker’s contact info for follow-up questions
- Attendance certificate provided to self-report CE credits
NOTE: All materials are subject to copyright. Transmission, retransmission, or republishing of any webinar to other institutions or those not employed by your institution is prohibited. Print materials may be copied for eligible participants only.
Presented By

WSI & The LinkedBanker
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