Advertising Compliance Part 1: Text, Print, TV & Radio

Compliance Marketing

On-Demand Webinar:

StreamedSep 8, 2026Duration90 minutes

Unlimited & shareable access starting two business days after live stream
Available on desktop, mobile & tablet devices 24/7
Take-away toolkit
Ability to download webinar video
Presenter's contact info for questions

See Registration Options

Every ad carries compliance risk.

Learn how to create accurate, compliant, and examination-ready financial institution advertisements across text, print, TV, and radio.

KEY WEBINAR TAKEAWAYS

Federal laws governing financial institution advertising
Truth in Lending (Regulation Z) advertising requirements for consumer credit products
Trigger terms that require additional disclosures and how to properly advertise APYs, interest rates, bonuses, introductory offers, and promotional incentives
How to avoid deceptive advertising claims

BONUS MATERIALS

Advertising compliance checklist

WEBINAR DETAILS

Every advertisement issued by a financial institution has the potential to create legal and regulatory risk. Whether promoting a checking account, certificate of deposit, auto loan, HELOC, credit card, or mortgage product, financial institutions must navigate numerous federal laws governing advertising content and required disclosures. In Part 1 of this two-part series, this session will provide a comprehensive review of the laws governing financial institution advertising and explain how those requirements apply to specific products and promotional campaigns. Participants will gain practical guidance for creating advertisements that are accurate, compliant, and examination-ready.

WHO SHOULD ATTEND?

Compliance officers
Marketing personnel
Deposit operations
Managers
Legal counsel

TAKE-AWAY TOOLKIT

Employee training log
Interactive quiz
PDF of slides and speaker’s contact info for follow-up questions
Attendance certificate provided to self-report CE credits

NOTE: All materials are subject to copyright. Transmission, retransmission, or republishing of any webinar to other institutions or those not employed by your institution is prohibited. Print materials may be copied for eligible participants only.