Advertising Compliance Part 1: Text, Print, TV & Radio
On-Demand Webinar:
StreamedJul 18, 2024Duration90 minutes
- Unlimited & shareable access starting two business days after live stream
- Available on desktop, mobile & tablet devices 24/7
- Take-away toolkit
- Ability to download webinar video
- Presenter's contact info for questions
The regulations for advertising deposit and loan products are as varied as the promotions themselves.
Part 1 of this two-part series
will cover print, TV, and radio advertising. You’ll learn the dos and don’ts
and how to avoid those dreaded (and costly) compliance violations. Make a
splash with your advertising, confident that it checks all the boxes.
AFTER THIS
WEBINAR YOU’LL BE ABLE TO:
- Identify what constitutes a “trigger” term under Reg Z requiring additional disclosures in loan advertising
- Comply with Reg DD regarding advertising deposit accounts and overdraft protection
- Explain what are deemed to be unfair, deceptive, or abusive advertising practices
- Distinguish between copyright and trademark infringement
- Understand which type of promotional contests are permitted
WEBINAR DETAILS
What
you don’t say can be a compliance violation! What you do say can be a
compliance violation! Confusing? Absolutely! Whether it is print media, radio,
TV, lobby posters, or brochures, multiple regulations impact advertising of
deposit and loan products. You must be knowledgeable to avoid a compliance
violation.
This webinar will cover the numerous rules and regulations that
restrict advertising content and mandate specific disclosures. It will also cover
the general form and content for all advertising to ensure your advertising
isn’t deemed to be unfair or discriminatory. (Note: This webinar will not focus
on electronic and social media because that will be covered in the August 8,
2024, webinar.)
WHO SHOULD ATTEND?
This informative session is designed for marketing
and advertising personnel, compliance officers, legal officers, auditors, and
managers.
TAKE-AWAY TOOLKIT
- Advertising compliance checklist to ensure you don’t forget an important requirement
- Employee training log
- Interactive quiz
- PDF of slides and speaker’s contact info for follow-up questions
- Attendance certificate provided to self-report CE credits
NOTE: All materials are subject to copyright.
Transmission, retransmission, or republishing of any webinar to other
institutions or those not employed by your institution is prohibited. Print
materials may be copied for eligible participants only.
Presented By
Spencer Fane LLP
© 2024 FINANCIAL EDUCATION & DEVELOPMENT, INC
