Advertising Compliance Part 2: Electronic Advertising, Including Social Media, Internet & Texting

Marketing Operations

On-Demand Webinar:

StreamedSep 22, 2026Duration90 minutes

Unlimited & shareable access starting two business days after live stream
Available on desktop, mobile & tablet devices 24/7
Take-away toolkit
Ability to download webinar video
Presenter's contact info for questions

See Registration Options

Modern marketing demands modern compliance.

Learn how to manage advertising compliance across digital channels while reducing regulatory risk and strengthening oversight of your marketing program.

KEY WEBINAR TAKEAWAYS

Advertising requirements for websites, mobile apps, social media, streaming media, email, and text messaging
How to evaluate testimonials, accountholder or borrower reviews, and endorsements
Compliance considerations when using artificial intelligence (AI) to create marketing content
Effective advertising review, approval, and documentation procedures

BONUS MATERIALS

Advertisement approval workflow

WEBINAR DETAILS

Creating a legally compliant advertisement is only one part of an effective compliance program. Financial institutions must also manage advertising risk across websites, social media, email, text messaging, third-party vendors, artificial intelligence, customer reviews, and other evolving marketing channels, all while satisfying increasing regulatory expectations surrounding UDAAP and consumer protection. In Part 2 of this two-part series, this session will focus on the governance, oversight, and compliance management practices necessary to reduce advertising risk before regulators or consumers identify problems.

WHO SHOULD ATTEND?

Compliance officers
Marketing personnel
Deposit operations
Managers
Legal counsel

TAKE-AWAY TOOLKIT

Employee training log
Interactive quiz
PDF of slides and speaker’s contact info for follow-up questions
Attendance certificate provided to self-report CE credits

NOTE: All materials are subject to copyright. Transmission, retransmission, or republishing of any webinar to other institutions or those not employed by your institution is prohibited. Print materials may be copied for eligible participants only.